Consumer Reports

Overview

John Silva was approached to take on an ongoing contract to story produce and edit a series of videos for Youtube, as well as their pay for website.

Challenges & Approach

The main challenge is just getting solid work out in a very tight window. Work like this needs to be done in an efficient manner without sacrificing quality. A strategy to doing this is breaking up each section into 5 minute portions that need to be put together in one sitting. This kind of "chunking" approach really helps to move the needle on these kinds of projects.

The result

This has been an ongoing project with good results now for a few years. Most Youtube comments are extremely positive, and they all perform very well.